A website for yourflower shop.
Boosterpack ships your independent florist or local flower shop a finished one-page site in minutes, designed for the only thing that actually moves the needle: the same-day delivery cutoff in the hero, the postcode delivery zones with real fees ($8 in-town, $15 next zone, $25 outer ring, $35+ outside), the card message field above the fold, the four product paths cleanly split (everyday delivery, sympathy and funeral, wedding and event consult, subscription flowers) so the husband Googling at 4:23pm gets a 5pm bouquet, the daughter Googling "sympathy flowers to [funeral home name]" gets a $95 standing spray delivered tomorrow morning, and the bride Googling "wedding florist [city]" books a 30-minute consult. Compatible with Floranext, BloomNation, HanaPOS, FloristWare, Lightspeed Retail, The Floral POS, Bouqify, Curate, Details Flowers, Lobiloo, Shopify or Square for Retail, so the order lands in your existing POS already enriched with arrangement, recipient, delivery date, time window, zip-code-validated fee, card message and gift-card-or-balloon add-on. The 25% wire-service commission you pay FTD or Teleflora to fill someone else’s order in your zip code stays in your shop the moment your own site outranks them on "same day flower delivery [your city]".
Don't build.
Just publish.
Most builders throw you into a generic template. Boosterpack does it the other way around. You confirm your real content first, then AI drafts the copy, layout and design from those inputs.
The Search
Find your flower shop on Google
Search for your flower shop on Google Maps or enter the details by hand. Boosterpack pulls your shop photos, address, opening hours and the best of your real Google reviews so the panicking husband at 4:23pm sees the trust signal in the first scroll, not buried under "About us".
The Inputs
Same-day cutoff, delivery zones, the four product paths, your real arrangements
Drop in the only details a flower buyer actually needs: same-day cutoff time (2pm for residential, noon for hospitals and funeral homes is industry standard, set yours), delivery zones with real postcodes and fees (in-town $8 to $12 next ring $15 to $20 outer ring $25 to $35 outside-radius minimum $50 plus or referral to partner florist), card message field with character limit, gift-add-ons (chocolates $14 balloons $9 teddy bear $24 vase upgrade $12), the four product paths (everyday delivery $45 to $125 sympathy and funeral $65 to $250 plus standing sprays $135 to $450 wedding and event consult-only with starting bouquet at $185 and centerpieces at $85 subscription flowers weekly or biweekly at $45 to $75 per delivery), your real-arrangement photos with prices (not FTD codified-product stock), your Teleflora, FTD or BloomNet wire-service status (filling, sending, both, or non-wire shop and proud), your shop POS link from Floranext, BloomNation, HanaPOS, FloristWare, Lightspeed Retail, The Floral POS, Bouqify, Curate, Details Flowers, Shopify or Square, and your minimum order ($45 typical, $65 for delivery, $185 for weddings).
The Style
Pick a look that says real florist, not Wix-flowers-on-white-background template
Garden romantic (sage and dusty rose, hand-drawn botanical icons, the look of the neighborhood shop that does the city hall weddings). Modern minimalist (terracotta and cream, the look of the millennial florist on Instagram who does $185 hand-tieds). Vintage apothecary (deep green and brass, the look of the historic-downtown shop that does sympathy and bridal). Editorial wedding (matte black and brushed gold, the look of the wedding-only studio quoting $8500 design fees). European market (warm cream and stripe, the look of the corner shop in Paris or Rome). Boosterpack generates options that read like "real florist who knows the difference between hydrangea and stock", not "marketing agency that bought a stock photo of long-stemmed roses last Tuesday".
The Launch
Publish, take same-day orders, push Mother’s Day cutoffs by chat
Site live, hosted by us. Tomorrow is Mother’s Day eve and you need every pre-order in by 9pm tonight? Open the chat, type "add Mother’s Day banner: order by 9pm tonight for Sunday delivery, $20 surcharge, sold-out tier locks at 200 orders". Done. Sold out of the $65 hand-tied for Saturday? "Mark $65 hand-tied SOLD OUT for Saturday, recommend $85 garden style as substitute". Done. New zip code added to your delivery radius after a partnership with the next-town florist? "Add zip 12345 to delivery zone 3, $25 fee, partner-fill". Done. Hospital delivery cutoff moving from noon to 1pm because the new courier route allows it? "Update hospital cutoff to 1pm". Done. Site updates in seconds, in every language at once.
Built around the same-day-cutoff problem and the wire-service-tax problem, not the pretty-flowers-on-white-background problem
Most independent florists do not have a pretty-photos problem. They have three specific problems. The same-day-cutoff problem (the 4:23pm panic order is bleeding to FTD because the FTD widget shows the cutoff and your site does not). The wire-service-tax problem (FTD, Teleflora and BloomNet take 25% or more of the order, monthly fees apply whether orders come or not, and one Reddit-posted month had a florist net negative $240 on 10 fulfilled wire orders). And the plugin-tax problem (a generic Shopify or Squarespace site needs date pickers at $15 a month, zip-code blockers at $25 a month, card message tools at $20 a month, tip options at $10 a month, occasion filters at $20 a month, $200 to $800 total per month in disconnected SaaS to behave like a flower shop, and it still does not handle the perishable inventory or the same-day cutoff or the hospital delivery toggle). The fix is not a prettier photo. The fix is a same-day cutoff banner in the hero, postcode-validated delivery zones with real fees, a card message field above the fold, the four product paths cleanly split, and the wire-service positioning made honest. Wix and Squarespace can do none of this without three plugins glued together. Boosterpack ships all of it by default.
Same-day cutoff in the hero (4:23pm panic order solved)
The 4:23pm Wednesday "same day flower delivery near me" Google searcher is your highest-intent traffic of the week, and the FTD widget is eating it because FTD shows a clear "Order in the next 1h 37m for delivery today" countdown and you show "Welcome to Petals & Stems". Boosterpack ships a same-day cutoff banner in the hero with a real countdown (2pm residential, noon hospitals and funeral homes, configurable per route), so the husband sees "Order in the next 1h 37m for delivery today, $14.95 in zip 12345" and submits in eight minutes instead of bouncing to FTD or 1-800-Flowers. Cutoff updates by chat when seasonal logistics change ("move hospital cutoff to 1pm", done in fifteen seconds).
Postcode delivery zones with real fees and hospital and funeral toggle
A clear postcode-validated delivery zone map with real fees ($8 in-town, $12 next-town, $15 to $20 next ring, $25 to $35 outer ring, $50 plus outside-radius minimum, no-fly zones gently disclosed) so the buyer knows in three seconds whether you deliver to her address before she fills out her credit card. Hospital and funeral home delivery is a separate path (early-morning cutoff, room-number field for hospitals, service-time field for funeral homes, no-stuffed-animals-on-ICU-floor disclaimer where applicable) because the daughter sending sympathy flowers to a funeral at 11am tomorrow needs to know you can hit the service. The buyer who is outside your radius sees a polite "we partner with Smith Florist for that area, click to order from them" instead of a 1-star "they took my money and could not deliver" review.
Four product paths cleanly split (everyday, sympathy, wedding, subscription)
Everyday delivery is a product (anniversary, birthday, just-because, get-well, $45 to $125 same-day, gift add-ons). Sympathy and funeral is a product (standing sprays $135 to $450 casket sprays, urn arrangements, $65 to $250 sympathy bouquets, delivery-to-funeral-home with service-time field, charity-in-lieu-of disclaimer where appropriate). Wedding and event is a consult product (no instant checkout, instead a "book a 30-minute consultation" with starting price visible: bouquets from $185 centerpieces from $85 ceremony arches from $850 full-service quotes from $4500). Subscription flowers is a recurring product (weekly or biweekly $45 to $75 per delivery, skip or pause from the customer dashboard, the highest-LTV customer in the shop). Boosterpack splits all four cleanly so the right buyer lands on the right path in three seconds, not buried in one mega-shop page.
Real-arrangement gallery with real prices, not FTD codified-product stock photos
The "$59.99 Arrangement of the Year" stock photo from FTD or Teleflora codified product is the single biggest reason a wedding bride or a gift-buying husband closes your tab in three seconds. Boosterpack lets you upload real arrangements you actually made, with real prices, organized by occasion (anniversary, birthday, sympathy, get-well, congratulations, wedding) and by style (garden hand-tied, modern monochromatic, vintage compote, tropical, ikebana, traditional roses-and-baby’s-breath, low-and-lush, tall-and-sculptural). Each arrangement can credit the photographer if it was a wedding shoot. Customers can spot codified-product stock in two seconds, and the "real arrangement, real price, real delivery to a real customer" gallery is the conversion lever that turns a $45 hand-tied browser into an $85 garden-style buyer.
Checkout that pre-fills Floranext, BloomNation, HanaPOS, FloristWare, Lightspeed, Curate or Shopify
The checkout on your site captures everything the wire services capture (recipient name, delivery address with postcode validation, delivery date, time window, card message with character count, gift add-ons, occasion field) and lands the order in your existing POS already enriched, with the credit-card processing fee minus the wire-service commission staying in your shop. Boosterpack supports Floranext (the most-used independent florist POS, $30 a month and up), BloomNation (the marketplace and POS that takes a fraction of what FTD does), HanaPOS (high-volume cloud POS), FloristWare ($149 a month for serious independents), Lightspeed Retail (omnichannel), The Floral POS, Bouqify, plus Curate, Details Flowers and Lobiloo for the wedding-and-event proposal side, plus Shopify and Square for Retail for shops that want to keep their commerce on a familiar stack. The Stripe and Apple Pay and Google Pay rails come built in (71.8% of flower orders are mobile, the three-tap Apple Pay checkout is non-negotiable).
Push Mother’s Day, Valentine’s, sold-out and zone updates by chat (between deliveries)
Mother’s Day generates 30 to 40% of annual revenue in one week, Valentine’s 15 to 25%. The shop owner does not have time to log into a CMS at 8pm on May 9th to push a "order by 9pm tonight for Sunday delivery, $20 surcharge, sold-out tier locks at 200 orders" banner. Boosterpack ships chat-based updates from your phone between delivery runs ("add Mother’s Day cutoff banner, mark $65 hand-tied SOLD OUT for Saturday, recommend $85 garden as substitute, push update", done). Valentine’s pre-order page goes live February 1, the surcharge tiers update by chat as inventory commits ("$15 surcharge zone 1, $25 surcharge zone 2, hospital delivery closed February 14"), the chat keeps a clean revision log so you can roll back a bad price update with one tap.
Is Boosterpack right for you?
Start free, upgrade when you're ready.
Start free and get a finished florist site, hosted on a Boosterpack subdomain. Upgrade to Plus to connect your own domain (yourflowershop.com), remove the Boosterpack badge and unlock more chat edits per month at the "push Mother’s Day cutoff banner at 8pm, mark hand-tied sold out at 9pm, add Sunday-only $20 surcharge at 10pm" tempo of an actual shop owner. Compared to paying Floranext $30 to $99 a month, BloomNation revenue share, FloristWare $149 a month, FTD or Teleflora $200 to $600 a month in membership and transmission fees plus 25% commission on filled orders, $200 to $800 a month in Shopify plugins (date picker, zip blocker, card message, tip option, occasion filter), or $4500 to $12000 for a custom florist website plus monthly maintenance, the first-year math is obvious, and you keep the POS and wire-service stack you already pay for (Boosterpack feeds it).
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Common questions
How much does a florist website cost in 2026?
Free to start with Boosterpack. The free plan ships a finished florist site on a Boosterpack subdomain with same-day cutoff, postcode delivery zones, the four product paths and the real-arrangement gallery. The Plus plan is required to connect your own domain (yourflowershop.com), remove the Boosterpack badge and unlock more chat edits per month. Compare to Floranext at $30 to $99 a month, BloomNation revenue share, FloristWare at $149 a month, HanaPOS pricing on request, FTD or Teleflora at $200 to $600 a month plus 25% commission on filled orders, $200 to $800 a month in Shopify plugins, or a custom florist website at $4500 to $12000 plus monthly maintenance. Boosterpack is the marketing front door that feeds your POS, not the replacement, so you do not pay twice.
How much does same-day flower delivery cost?
In 2026 same-day flower delivery in the US runs $45 to $125 for the arrangement plus $8 to $35 for delivery, depending on zone. In-town residential is typically $8 to $12 next-town $15 to $20 outer ring $25 to $35 outside the standard radius $50 plus or a partner-florist referral. Hospitals and funeral homes have an early cutoff (noon for most shops vs 2pm for residential) because the route has to be sequenced before the next morning service. Boosterpack puts your specific cutoff and your specific zone fees in the hero so the buyer at 4:23pm knows in three seconds whether you can deliver to her zip tonight.
How much does a wedding florist cost?
In 2026 a wedding florist in the US typically prices: bridal bouquet $185 to $385 bridesmaid bouquet $85 to $145 boutonniere $18 to $32 corsage $24 to $42 ceremony arch florals $850 to $4500 centerpieces $65 to $185 each, full-service design fee $4500 to $25000 plus depending on guest count and venue. Industry benchmark is 8 to 12% of the total wedding budget on flowers. Boosterpack puts a starting price (bouquets from $185 centerpieces from $85 full-service from $4500) in the wedding-and-event consult section so the bride self-qualifies before she books a 30-minute consult, and the bride who would have ghosted at the quote stage does not waste your consultation hour.
What is the minimum order for a wedding florist?
Industry standard for an independent wedding florist is $1500 to $3500 minimum for full-service design, $185 to $385 for a bridal bouquet only, $850 minimum for a-la-carte ceremony pieces. Studio florists doing only full-service weddings often set $4500 or $7500 minimums to keep the calendar protected for higher-revenue events. Destination weddings and peak Saturdays in May, June, September and October often have a higher minimum or a design-fee uplift. Boosterpack puts your specific minimum in the wedding-and-event section so the under-budget bride bounces and the qualified bride books, and the consult that does happen is with a bride who already saw and accepted the floor.
Do florists deliver same day?
Yes, most independent florists deliver same day if the order is placed before the cutoff (typically 2pm for residential, noon for hospitals and funeral homes, varying by shop). The cutoff exists because the designer needs time to make the arrangement, the driver needs time to sequence the route, and the recipient needs to be home or at the address before close. After-hours and Sunday delivery is shop-by-shop, with surcharges of $15 to $35 typical. Boosterpack puts your specific cutoff in a live hero countdown so the buyer at 4:23pm sees "Order in the next 1h 37m for delivery today, $14.95 in zip 12345" instead of bouncing to FTD or 1-800-Flowers.
How much do you tip a flower delivery driver?
In the US in 2026, $5 to $10 cash for residential delivery is standard, $10 to $20 for hospital or funeral-home delivery (longer wait, harder logistics), 15 to 20% on the delivery fee for high-value arrangements ($300 plus). The driver is often the shop owner or a designer doing the route between arrangements, and cash is preferred (it gets to the driver immediately, not held by the shop). Boosterpack adds a "tip your delivery driver" line to the checkout if you opt in (with $5 $10 $15 quick buttons and a custom amount), so the buyer does not have to fumble for cash at the door and the driver does not have to do the awkward "thanks for the flowers, you can tip on the next order" closing line.
Can I integrate Floranext, BloomNation, HanaPOS, FloristWare or Shopify for orders?
Yes. Drop in the embed or API key for Floranext, BloomNation, HanaPOS, FloristWare, Lightspeed Retail, The Floral POS, Bouqify, Curate, Details Flowers, Lobiloo, Shopify or Square for Retail, and the order lands in your existing POS already enriched with arrangement, recipient, delivery date, time window, postcode-validated fee, card message and gift add-ons. If you do not have a POS yet, the built-in checkout covers it (with Stripe, Apple Pay and Google Pay, no credit-card surcharge, Mother’s Day surcharge tiers configurable) and exports cleanly into one when you upgrade.
Should I list FTD, Teleflora or BloomNet on my florist website?
It depends on whether you fill or send wire orders, and whether the wire-service economics still work for you. If you are a wire-service member who fills 30 to 50 orders a month consistently, the membership earns its keep and a small "We are an FTD member florist" badge in the footer can capture the wire-curious buyer. If you are a non-wire shop and proud (the trend among independents in 2026, especially after Reddit-level math showing florists net-negative on filled orders), Boosterpack lets you say so explicitly: "We are an independent florist, not affiliated with FTD or Teleflora, every dollar stays in our shop and every arrangement is made by us in [your city]". Both positions are honest and both convert, the wrong move is to be vague about it.
Will my florist website rank on Google for "florist near me" or "same day flower delivery [city]"?
Boosterpack lays the foundation that local florist SEO needs (clean meta titles like "Florist in [city] | [Shop name] | Same-day before 2pm, delivery from $8", structured local-business schema, FAQPage schema for the AI Overview snippets, NAP consistency with your Google Business Profile, sub-two-second mobile load, your city, "florist", "flower shop", "same day delivery", "sympathy flowers" and "wedding florist" named in the H1 and H2s). Local ranking for florists is heavily influenced by Google Business Profile reviews, photos and local-pack signals, and the wire-service aggregators (FTD, 1-800-Flowers, ProFlowers) compete aggressively, but a fast site with the same-day cutoff in the hero and the postcode delivery zones explicit measurably wins the high-intent local searches.
How do I handle Mother’s Day, Valentine’s and Christmas spikes on my florist website?
Mother’s Day is 30 to 40% of annual revenue in one week, Valentine’s 15 to 25%, Christmas and Hanukkah 8 to 15%. The site needs to handle a 5x to 10x traffic spike without crashing and without taking orders you cannot fill. Boosterpack ships a peak-day banner (configurable cutoff, surcharge tiers per zone, sold-out lock per arrangement tier, hospital-delivery on or off, alternate-delivery-day capture for over-capacity orders) that you push from your phone in the chat ("Mother’s Day pre-order live, $15 zone-1 surcharge, $25 zone-2 surcharge, hospital delivery closed Sunday May 11, lock $65 hand-tied at 200 orders Saturday"). The infrastructure is autoscaling so the 4x Saturday-of-Mother’s-Day traffic does not bring the site down at the worst possible moment.
Can I add a card message field, a delivery date picker and a postcode zone checker to my florist website?
Yes, all three are default features, not paid plugins. The card message field is in checkout with a 200-character limit, a "leave card unsigned" toggle, and emoji support disabled (the funeral-home staff hate emojis on sympathy cards). The delivery date picker validates against your same-day cutoff and your route-day calendar (no Sundays unless you do Sundays, no holidays unless you opted in for the surcharge tier). The postcode zone checker validates the buyer’s zip in three seconds and shows the fee before they fill out their credit card, so the under-radius buyer gets a partner-florist referral instead of a checkout error and a 1-star "they took my money" review.
How do I show sympathy and funeral-home delivery on my florist website?
On a dedicated sympathy and funeral path with the early cutoff, the service-time field and the funeral-home directory. The buyer Googling "sympathy flowers to [funeral home name]" needs to see in three seconds that you deliver to that funeral home (you probably do, you have for years), that the cutoff is noon for next-morning service, that the standing-spray $135 to $450 product is what is appropriate for a wake or graveside, and that the $65 to $250 sympathy-bouquet product is what is appropriate to send to a private home. Boosterpack lets you upload a list of funeral homes you regularly deliver to (with autocomplete in the address field), the appropriate-arrangement guide ("for a Catholic funeral, traditional white roses and lilies, for a celebration of life, garden-style with color, for a Jewish funeral, send to the family’s home not the funeral home"), and the charity-in-lieu-of disclaimer where the family has requested no flowers.
Can I take wedding consultations through the website without instant checkout?
Yes, that is the recommended setup for weddings and large events. The wedding-and-event path is consult-only (no instant cart) with a starting price visible (bouquets from $185 centerpieces from $85 ceremony arches from $850 full-service from $4500), a "Book a 30-minute consultation" CTA that opens a Calendly, Acuity, HoneyBook, Tave, Tripleseat or Honeybook calendar, and a qualified-inquiry form that pre-fills your Curate, Details Flowers, Lobiloo or HoneyBook proposal CRM with event date, guest count, ceremony or reception or both, budget tier, and Pinterest-board link. The bride who is under your $1500 minimum sees the floor and self-disqualifies, the bride who fits books a consult, and the consult that happens is with a qualified bride who already accepted the price floor.
Can I connect my own domain like yourflowershop.com or your-city-flowers.com?
Yes, on the Plus plan. SSL included automatically. The site stays hosted with us but is served on your domain, so customers never see boosterpack.xyz in the address bar. Email forwarding through your registrar keeps working as before. If you already had a website on Squarespace, Wix, Floranext’s built-in site, BloomNation’s storefront or WordPress, the migration is "type your old domain, point the DNS, done in fifteen minutes". The wire-service-storefront URL (yourshop.fpltd.com or similar) can keep running in parallel as a fulfillment endpoint while your real domain runs the local-traffic capture.
Is the florist website mobile-friendly?
Yes, and for florists it weighs heavier than for almost any other industry: 71.8% of flower orders are placed on mobile, the 4:23pm panic same-day search is on a phone, the Sunday-morning Mother’s-Day-is-tomorrow-oh-no search is on a phone, the funeral-tomorrow sympathy search is on a phone. Boosterpack ships mobile-first layouts with the same-day cutoff countdown thumb-scrollable in the hero, the postcode zone checker that validates in three seconds, the real-arrangement gallery that swipes by occasion like Instagram, the checkout that completes in three taps with Apple Pay or Google Pay, sub-two-second load on 4G, and click-to-call fallback for the buyer who wants to ask "do you have anything in stock for tonight" before filling a form.
Your same-day cutoff, your real delivery zones, your real arrangement gallery and your real Google reviews deserve to be in the hero. Finally a site that gets the 4:23pm panic order and the wire-service tax.
Start from your Google listing or import your products. In minutes you have a finished florist site with the same-day cutoff in the hero (2pm residential, noon hospitals), postcode delivery zones with real fees ($8 in-town, $15 next ring, $25 outer), the four product paths cleanly split (everyday delivery, sympathy and funeral, wedding and event consult, subscription flowers), the real-arrangement gallery with real prices, the wire-service positioning honest, and the checkout that pre-fills your Floranext, BloomNation, HanaPOS, FloristWare, Lightspeed, Curate or Shopify POS. Live, on your own domain when you want, and ready for the next 4:23pm "same day flower delivery near me" Google search.
One-page website · No template swapping · Free to start